• Hyundai Philippines Digital Art Competition Empowers Local Artists

    Empowered artists proudly display their winning artworks with HARI President and CEO Ma. Fe Perez-Agudo (center) and HARI Senior Vice President Rene G. Pizarro (extreme right) and Team Manila Creative Director Jowee Alviar (extreme left).   December 6, 2017, Marriott Hotel Manila. Hyundai Asia Resources, Inc. (HARI) extends its innovative ways beyond motoring by building its first community of creatives via the recently concluded Hyundai Digital Art Competition.   The competition signals …

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  • Hyundai, keen on infrastructure agenda; eyes Mindanao as next auto hub

    Hyundai General Santos, the first dealership in Mindanao to be given a “Narra” pre-certification by the Philippine Green Building Initiative for Best Green Practices and the first Hyundai dealership in Mindanao to implement the new Global Dealership Space  Identity (GDSI) standard.   In support of the national government’s infrastructure agenda, Hyundai Asia Resources, Inc. (HARI), aims to scale its capacity and resources anticipating a boost in transport and construction come 2018. HARI, …

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  • Hyundai commits P100-million for Marawi; Dealership network pledges support to rehab, nation-building

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai passenger cars and commercial vehicles the Philippines, announced the launch of its P100-million fund to rehabilitate Marawi City. On December 6, 2017, HARI together with its 42 dealers pledged their Manifesto of Support to Marawi City responding to the call for economic and inclusive development, and declaring their steadfast commitment to nation-building.   Marawi at Hyundai – Magkasama sa Byahe ng Buhay. December 7, 2 …

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  • Hyundai H350 Hailed Best Minibus by Local Media Group

    GREENHILLS, San Juan City – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, won the “2017 Best Minibus” award for the Hyundai H350 from the Car Awards Group Inc. (CAGI) last November, 2017.   CAGI is composed of a group of motoring journalists who are devoted to testing and reviewing vehicles annually to vie for the Car of the Year Awards. This activity gives recognition to the best new motor vehicles launched and …

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  • HARI CEO at ABIS 2017: Focus on Riding the Digital Wave as the Key to Business Success

    At the ASEAN Business & Investment Summit (ABIS) 2017 forum, “Unleashing Women Economic Power and Human Capital Development” were (L-R) HARI President and CEO Ma. Fe Perez-Agudo, SM Investment Vice Chair and ASEAN BAC Council Member Teresita Sy-Coson, UN Under-Secretary General Dr. Shamshad Akhtar, ASEAN Business Advisory Council Chairman Jose Ma. Concepcion III, Forum Moderator Presenter and Executive Producer of Channel News Asia Chloe Cho, SME Corporation Malaysia CEO Dr. Hafsah Hashim, and …

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Archives

Archives / 2016 / April
  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the first quarter with 7,469 units, …

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  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation in Passenger Cars and its new …

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  • HYUNDAI ROLLS OUT NEW POSSIBILITIES FOR PHILIPPINE BUSINESS

      Hyundai Asia Resources, Inc. (HARI) proudly announces the exclusive distributorship of Hyundai Trucks and Buses in the Philippines, further expanding its offerings from passenger cars, SUVs and family vans to light to heavy commercial and cargo vehicles.   This feat proves that HARI continues to realize and exceed its potential. Starting out as a passenger and light commercial automotive brand that rose to the top ranks in the Philippines, it is now poised to make an impact as a viable …

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  • Hyundai Veloster: Unconventional + Impressive

     

    Is it a coupe? Or is it a hatchback? However you may look at it, one thing is certain: this car is of a different breed altogether. Designed to challenge convention, impressively packaged and engineered with an engine in a class of its own, the Hyundai Veloster is a game changer in the sports, coupe and hatchback categories. With great pride, Hyundai Asia Resources, Inc. (HARI), the only authorized distributor of Hyundai vehicles in the Philippines, officially launches the Hyundai Veloster …

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  • Hyundai Asia Resources, Inc. Announces Pioneer CV Dealerships

    April 7, 2016, World Trade Center. Hyundai Asia Resources, Inc. (HARI), the newly-appointed official distributor of Hyundai Commercial Vehicles (CV) in the Philippines, formally launched its new business venture at this year’s Manila International Motor Show (MIAS).      

                               

    Since its incorporation as the official distributor of Hyundai passenger vehicles in 2001, HARI has established itself as a challenger brand in the Philippine automotive industry in less than a …

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