• Hyundai H350, Official Transport of ASEAN 50 Puts Hyundai CV Line on High Gear

      Hyundai, Official Mobility Partner of the recently-concluded ASEAN 50 Summit, threw the spotlight on the H350 luxury van in an imposing show of strength, comfort, and reliability. A fleet of 50 H350 vans were deployed by Hyundai Asia Resources, Inc. (HARI) to serve the transport needs of the ASEAN 50 delegates, reaffirming Hyundai’s commitment to be the trusted partner to success of Filipino businesses.   Hyundai’s luxe, highly-customizable 14-seater treated Summit delegates to a premium …

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  • Hyundai PH Chief: Value of women to ASEAN is immeasurable, cites education as key to empowerment

     

    Solaire Resort and Casino, November 13, 2017. We live in volatile, uncertain, complex and ambiguous (V.U.C.A.) times but, just like a bag of tea, you’ll never know how strong you are until you’re dipped in hot water. This was Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo’s homage to the strength of women in the face of persistent gender issues that beset ASEAN member states.

     

    Ms. Agudo joined peers in the C-suite at the ASEAN Business & Investments Summit ( …

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  • A Hyundai Moment

     

    November 13, 2017, Solaire Resort & Casino. Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo exchanged pleasantries with South Korean President HE Moon Jae-In at the ASEAN Business & Investments Summit (ABIS) 2017. Ms. Agudo, a panelist at the ABIS forum, “Unleashing Women Economic Power and Human Capital Development (Investing in Education, Global Competencies, Women and Affirmative Action),” echoed President Moon’s keynote message on co-prosperity and unleashing …

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  • Hyundai Builds Up to ASEAN 50 with Global Youth Group Dialogue for Shared Prosperity

    One with the youth in driving Prosperity for All. November 8, 2017, Bonifacio Global City. HARI Foundation, Inc. (HFI), the social corporate responsibility (CSR) arm of Hyundai Asia Resources, Inc. (HARI), in partnership with the Institute for Global Education Exchange and Internship, Inc. (IGEEI), held a one-day conference with delegates to the Youth Policy and Action Project, a European Commission-funded initiative that aims to promote strategic cooperation among youth organizations, …

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  • Hyundai: Official Mobility Partner of ASEAN 50

      Hyundai, on its 50th year as a leading global brand, supports the ASEAN roadmap of “Prosperity for All” as Official Mobility Partner of the ASEAN 50 Summit and the ASEAN Business and Investment Summit (ABIS), two highly-anticipated global meets slated to happen in Manila this November.   From November 12-15, 2017 Hyundai Asia Resources, Inc. (HARI), the official Philippine distributor of Hyundai vehicles, will deploy 50 units of the 14-seat luxury van H350 to serve the transport needs of …

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HARI, PETA Stage a Collaboration Coup

hari-peta-collab

HARI gets in touch with its creative side. Top management of Hyundai Asia Resources, Inc. (HARI) underwent a two-day theater workshop at the PETA Theater Center in Quezon City to kick off the year’s business planning activities. The workshop aimed to explore new platforms for creative learning and teambuilding in the context of the automotive business.

 

PETA Theater Center Quezon City, September 7-8, 2017. Hyundai Asia Resources, Inc. (HARI) does it again. As the company that carries challenger brand Hyundai and its signature innovative thrust in mobility, the country’s third top ranking automotive firm and this year’s Hyundai Global Distributor of the Year, went off-the-beaten path by engaging the Philippine Educational Theater Association (PETA) to facilitate a 2-day theater workshop for top management to kick off the year’s business planning activities. The workshop aimed to explore new platforms for creative learning and teambuilding in the context of the automotive business.

 

PETA, hailed as the Philippines’ pioneering national theater group and recipient of the 2017 Ramon Magsaysay Award for culture and the arts, gave the HARI workshop participants a taste of their 50 years of “bold, collective contributions in shaping the theater arts as a force for social change.”

 

Said HARI President and CEO Ma. Fe Perez-Agudo, “In line with our ongoing GUSTO campaign, we seek to transform the company, across the ranks, into an agile business that is in step and attuned with our digital times, but without losing sight of the personalized, human touch that customers today seek and demand of us. PETA has been cited for its efforts at transformative leadership in Asia. Their artist-teachers are in a unique position to help us take GUSTO to the next level by infusing the ‘heart’ into technology.”

 

According to PETA President Cecilia “CB” Garrucho, “Many companies worldwide are turning to arts-based learning to explore non-arts concerns, such as management and leadership. Very few local companies have yet to explore this platform. That is why HARI is a trailblazer in this regard.”